What is Solmar? A Hotel? A Fishing fleet? A Scuba Boat? Just what is
Solmar? Actually the question should not be what is Solmar but who is
Solmar? Then the answer is simple. Sr. Luis Bulnes is Solmar and all it
represents.
Originally from Spain, Don Luis, as he is affectionately known locally,
arrived in Cabo in 1955 to manage the Pando Tuna Cannery turning this
cannery into the largest tuna packing plant in all of Latin America by
1963. Having the vision to see more in this desert landscape than rocks
and cactus, Don Luis purchased land from the local ranchers and in partnership
with Luis Coppola Sr. built the Finisterra Hotel in 1970. In the late-70's
Don Luis sold out his interest at the Finisterra and built the Hotel Solmar
on what many consider to be the best location in all the Baja California
Peninsula - possibly the world. Built along a stretch of white sand beach
with granite cliffs as a backdrop, this captivating location truly bewitches
its visitors into a relaxed frame of mind. Perfect for a true getaway
vacation.
The Solmar started with only 20 rooms but by 1979 was up to 60 rooms
total. By 1993 with the help of his son, Paco and administrator, Victor
Chong, Don Luis had successfully opened 2 local restaurants, started Cabo's
largest sportfishing fleet, pioneered live-aboard scuba diving to Socorro
Islands and elevated the hotel Solmar to the status of the Best Hotel
in Cabo. In 1995 five million dollars was invested to remodel the entire
hotel solmar into Solmar Suites. Not your common "change the curtains
and mattresses" remodel but a true top to bottom renovation that
established the new Solmar Suites as The Hotel to stay at while in Cabo.
Very significant to this success was representation in the United States,
the main market for Solmar and Cabo. Mr. Richard Wilkes, who had been
promoting hotels and fishing in Cabo since 1960, filled this U.S. void.
Both the Classic Billfsh Tournament and the Cortez-Pacific Tournament,
which started in 1966, were Richard's creation and continued for 25 years.
Richard was responsible for establishing travel industry relations such
as retail, wholesale, airlines and publications for the new Hotel Solmar
since its opening in the late 70's. This business relationship between
Don Luis and Richard quickly grew into a strong friendship that to this
day is a driving force at Cabo Resort Reservations, the U.S. Representatives
for Solmar.
Not one to simply stand still, Don Luis will be finishing construction
on a new, very upscale property on the same magical beach as Solmar Suites.
Playa Grande Resort will cater to the more discriminating clientele looking
for one-bedroom and penthouse condo type accommodations.
Solmar is more than just a hotel or fleet or boat. Solmar stands for
a company built by a man with vision, strength and honor. This is clear
throughout the solmar enterprises. From the staff that have been there
from the beginning to the clients that refuse to go anywhere else.
Solmar means the best in accommodations. The best in big game fishing.
The best in scuba diving. The best in dining. Simply put, the best in
Cabo. Explore our site and you will be convinced to make Solmar your choice
for a Cabo experience you will not soon forget.
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